Sponsors & partners
Event sponsorship is the integration of brands into an experience. This enables the establishment or strengthening of a high emotional bond with the brand and the transfer of the positive image of the event and the experience to the company or the brand. In today's flood of information, many classic advertising messages no longer reach the threshold. At events, the participants and spectators are much more directly involved and experience all kinds of emotions. Sponsoring is again being consciously recognized.